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Why Having a Website Is Not Enough
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Having a website is a great idea in today’s world to gain exposure for your business or services. It’s an online storefront with the potential for reaching a larger audience than ever. But just having a website is not enough. Here is a short list of questions to consider whether you have a website now or you're thinking of having a website.
What is the purpose of your website?
- Do you want to highlight your products or services so people will visit your storefront?
- Do you want to have your customer buy your products or services online?
- Does the content of your site clearly let your customers know what you want them to do?
- Does the content of your site talk with your customers, telling them how they'll benefit or does it talk mostly about you?
Is Your Website Search Engine Friendly?
- Does your URL (domain name or address, example cedarhillmassage.com) contain a word or term directly related to your product or services?
- Does the Page Description contain a key phrase or word?
- Does the content at the top of your page contain your most important words or phrases?
- Do you change your content frequently?
- Where do you show up in a Google or Yahoo search?
- Are you on the first page?
Is Your Site User Friendly?
- Does you website fall within the guidelines of best practices for websites?
- If a stranger (who isn't as in love with your site as you are) able to easily find her way around your site?
- If she leaves the home page can she easily find her way back?
- Can she click on a link and automatically send you an email?
- Are your links clearly recognizable or does your customer have to hover over them first?
How will you market your website?
- Have you submitted your site to Google Web Services, Yahoo Local Businesses and LiveSearch.com?
- Have you joined online communities related to your products and services?
- Have you taken advantage of FaceBook or Twitter?
- Do you have a blog?
- Do you have a newsletter?
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Pono
Pono specializes in deep tissue sports massage. With intuitive, deep pressure touch, Pono goes deep to the heart of your physical sprain and strain to relieve your pain. Pono has almost a decade of experience in treating Give him a call at 808-201-2020 for a consultation or schedule an appointment on-line.
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